Cookie Policy

1. Introduction

When visiting the site hiscale.ai, cookies and other trackers may be placed on your device (computer, tablet, smartphone).
This policy explains what cookies are, how we use them, and how you can manage your preferences.

2. What is a cookie?

A cookie is a small text file saved on your device when you visit a website. It collects browsing information to enhance your experience, measure traffic, or personalise content and advertisements.

Types of cookies:

  • Session cookies: automatically deleted when you close your browser.

  • Persistent cookies: retained until they expire or are manually deleted.

3. Which cookies do we use?
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a. Strictly necessary cookies
Essential for the operation of the site, they allow:

  • Secure access to certain features

  • Remembering your privacy choices,

  • The proper technical functioning of the site.

    Legal basis: legitimate interest or contractual necessity.
    Duration: limited to the session or a few hours.

b. Performance and analytics cookies
Allow measuring the traffic and use of the site to improve its content.

  • Tool used: Google Analytics (with an anonymised IP address enabled).

  • Retention period: maximum of 13 months on your device; aggregated statistical data retained for 25 months.

  • Legal basis: your consent.

c. Advertising and personalisation cookies
Used to display advertisements tailored to your interests and measure their effectiveness.

  • Google Ads (conversion): 90 days

  • Google Ads (remarketing): 13 months

  • Meta Pixel (Facebook/Instagram): 3 months (fbp, fbc, fr)

    Legal basis: your explicit consent. No advertising cookie is placed without your prior agreement.

d. Tag management
We use Google Tag Manager to manage our tags. This tool does not place any proprietary cookies and does not collect personal data.

4. Proof of consent

Your cookie choices are recorded and retained for a period of 6 months to justify them in case of inspection (CNIL or other competent authority).

5. Managing your preferences
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Upon your first visit, a cookie banner appears to gather your choices:

  • Accept all

  • Refuse all

  • Customise my choices by category

    No non-essential cookie is activated without consent.
    ‍You can modify your preferences at any time via the 'Manage my cookies' link available at the bottom of each page.

6. Browser settings
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You can also configure your browser to block or delete cookies:
- Chrome: Settings > Privacy and security > Cookies
- Firefox: Options > Privacy and security > Cookies
- Safari: Preferences > Privacy
- Edge: Settings > Cookies and site permissions

Fully blocking cookies may limit certain functionalities.

7. Data transfer outside the EU

The cookies placed by Google and Meta may involve data transfer to the United States. These transfers are governed by the standard contractual clauses of the European Commission or by the EU–US Data Privacy Framework, ensuring an adequate level of protection.

8. Your rights

In accordance with the GDPR, you have the rights of access, rectification, objection, limitation and deletion regarding your personal data.
To exercise these rights: dpo@hiscale.agency
You can also lodge a complaint with the CNIL: www.cnil.fr

9. Update
We may update this policy to reflect technical, legal, or our internal practice changes.
The date of the update is stated at the top of the document.

Date of last update 29/09/2025.